Google news and updates especially for students
2017 Google Online Marketing Challenge Registrations Closing Soon
March 15, 2017
Don't miss out on your chance to bring marketing theory to life through a practical hands-on learning experience.
Google Online Marketing Challenge (GOMC)
today! Professor registration closes on March 22, 2017. Student registration closes on April 5 — but all students must register under a verified professor. Read on to learn more about GOMC.
2016 GOMC Winners Visiting Google
If this is your first time hearing about the Google Online Marketing Challenge? Or you would like to participate and just don’t know where to start? Check out the below questions and answers:
What is the Google Online Marketing Challenge (GOMC)?
GOMC is an annual global online marketing competition for students from higher education institutions around the world. Google provides student teams with a $250 Google AdWords budget to develop and run an online advertising campaign for a real business or nonprofit organization of their choice. An independent Academic Panel, along with AdWords experts at Google, review the campaigns and select winning teams based on the success of their campaigns and the quality of their competition reports.
For more information about GOMC and what is new to the competition this year, check out our
2017 GOMC Launch Announcement
What is required from a professor to participate in the GOMC?
A professor, faculty member, lecturer or instructor currently employed at a higher education institute can register for the GOMC. In order for students to participate in the GOMC, they must register under a verified professor, but from there, the professor’s level of involvement is up to them. Some professors teach a marketing course focused on GOMC or incorporate it into a subsection of a more all encompassing business/marketing/communications course, while others sponsor students in the GOMC outside of the classroom as an extracurricular activity.
Check out the program
Terms and Conditions
and answers to
frequently asked questions
, as well as this
Guide to the Google Online Marketing Challenge
for a breakdown and timeline of each stage of the competition and tips for getting started!
What do students get out of participating in the GOMC?
The Google Online marketing Challenge provides students with the opportunity to:
Gain relevant and valuable skills through a practical hands-on learning experience.
Build a true relationship with a client and make a real-life impact in their community.
Gain exposure to the digital marketing landscape using real money on a live advertising platform.
Become AdWords Certified and put their skills to the test, showcasing their AdWords knowledge and experience to potential employers.
Win awesome prizes like a trip to the Google!
Hear from two GOMC alumni
about their experiences and how they used their skill set developed throughout the program to land jobs at Google.
For more information on the competition, please visit
and add our Google+ Page to your circles (
) to receive regular competition updates and reminders.
Take learning to the next level with the Google Online Marketing Challenge and
‘Paying It Forward’ in honor of Black History Month
February 22, 2017
Challenge Spotlight: ‘Paying It Forward’ in honor of Black History Month
Are you a social change agent in your community or know someone who is? If so, we invite you to join Google’s fourth annual
“Pay It Forward”
Challenge. The deadline to submit an application
March 10, 2017, at 11:59 pm PST.
At Google, we value diversity and inclusion, and we support individuals who do the same.
In honor of Black History Month, undergraduate and graduate students are invited to showcase how they have positively impacted and influenced their local communities within the US. In particular, we’re seeking leaders whose work has demonstrated a commitment to expanding access and opportunities for the Black community.
Last year, we showcased
the work of two groups paving the way for leadership in their communities; the
Spelman College section of the National Council of Negro Women
Detroit Revitalization and Business Initiative (Detroit R&B) at the Ross School of Business
Please review our
Pay It Forward FAQ
this entry form
and tell us how you have positively impacted the Black community
Criteria to apply:
Currently attend an undergraduate or graduate school at an accredited college or university in the United States
Demonstrate a commitment to expanding access and opportunity for their local community
Submissions will be judged by a team of Googlers who will be assessing the innovation, scale and the short- and long-term effects of your impact. The organizations that are chosen will be featured here on the Google Students Blog to amplify their voice, and will have the opportunity to receive mentorship from a Googler to take their impact to the next level!
To both enter the challenge and get more info, visit our
2017 Black History Month website.
If you have questions about the challenge, please email firstname.lastname@example.org
We look forward to seeing your submission!
The Google Programs team
A Day in the Life: Computer Science Summer Institute/Generation Google Scholarship — Applications open
February 13, 2017
There’s less than a month left to apply for
Generation Google Scholarships
so submit your applications now!
In today’s blog post, we’re giving you a look at a day in the life of Riya, one of our
Computer Science Summer Institute (CSSI)
students from this past summer. We’ll walk you through her schedule, giving any
applicant a better idea of what the experience is like.
I use my badge to get in and head into the classroom with my fellow CSSIers before class starts, where sitting on the tables I see boxes of donuts waiting for us!
Class starts. This morning, we’re learning about object oriented programming in Python.
Break for a snack (of more donuts and fruit snacks) and an icebreaker to wake us up.
Head back into the classroom and go through a few Python Labs with my partner.
Lunch time. I head to the cafeteria with the rest of the CSSIers where they’re serving wings. I wait in line and of course have to head over to the panini station to make my own custom sandwich. We then head upstairs to the roof to enjoy lunch in the sun before playing a competitive game of baggo (beanbag tossing!). Afterwards, we go back down to grab a quick yogurt bowl and take it back to the classroom.
We trickle back into the classroom for the afternoon workshop. Each day, a new person comes to talk to us about different development topics. Today, we’re talking about Impostor Syndrome and how to address this issue.
Back to OOP in Python. We are working on coding a Ninja game!
We stop for a break where we play Google trivia. The winning students get Google swag — pillows, socks and android toys!
We finish coding the Ninja game and then are tasked with breaking up into groups and implementing a harder version of the Ninja game.
We break into smaller groups to work on the project, and a TA assists when we need help.
Exit survey and daily meme time! At the end of each day a meme is posted by Jessie, the lead for our Chicago site, and we fill out snippets to let the instructors and CSSI program managers know what topics we’re finding challenging, what we thought of the development workshop and overall how we’re doing.
Over and out. Heading home to get some rest and relaxation!
A big thanks to Riya for sharing her day!
Intern Impact: Brotli compression for Play Store app downloads
February 6, 2017
This month, the Google Play team in our London office was hyped to welcome back Anamaria Cotîrlea, a former intern who is now a
full-time software engineer. She
joins us from Romania, where she studied in the Faculty of Mathematics and Informatics at Babeș-Bolyai University. As a software engineer at Google, Anamaria will be building upon the incredible impact she made as an intern on the Play team this past summer, when her work resulted in saving users an expected 1.5 petabytes (that's 1.5 million gigabytes) of data
Back in 2015, Anamaria did her first internship with Google in Krakow, Poland. The technical skills she honed at that time set her up for her second Google internship this past summer with the Google Play team.
During that internship, she integrated Brotli compression with the Google Play Store in order to streamline app installs and updates. This is hugely meaningful because Android users download tens of billions of apps and games on Google Play — totalling over 65 billion times (and growing), in fact!
It takes a lot of data to download new apps and updates to your existing apps, and we know users care about how much data their devices are using. Play is continually investing in making these installs and updates smaller, and in December 2016, we announced that we started using a new approach to delivering updates, known as
, which reduced the average update size to 65% smaller than the full app.
Anamaria’s project was to add support for Brotli for both new app installs and app updates.
is a compression algorithm developed by Jyrki Alakuijala and Zoltán Szabadka of the Compression Team at
Google Research Europe
. Brotli was initially launched in 2015, offering enhancements in generic lossless data compression, especially when used for HTTP compression. Its compression rates, speed, and memory usage have been continuously improved, and it has proven to be a powerful tool for app compression, generally outperforming GZIP.
During her internship, Anamaria evaluated Brotli’s performance on our app library and made the changes necessary to our servers and the Play Store app to deploy Brotli for app delivery.
Here are a few examples of Brotli’s compression rate compared to GZIP’s:
GZIP download size (MB)
Brotli download size (MB)
Percent Brotli saves over GZIP
Not only is this great news for our Android users, but it is also a terrific example of the real-life problems that Google interns are helping to solve, as well as the impact a Google intern can have in just a few short months.
Brotli compression for app downloads is rolling out now, and users should start to enjoy the benefits over the coming weeks.
**A previous version of this blog didn't make it clear that Anamaria is now a full-time Googler. She is, and we've edited the blog to reflect that**
Sign up today for Hash Code 2017!
January 13, 2017
Calling all developers in Europe, the Middle East and Africa: our programming competition
is back for its fourth year of challenging programmers to solve a real Google engineering problem. Think you could
optimize the layout of a Google Data Center
? Or how about
scheduling a fleet of drones
to make deliveries around the world? If you’re up for the challenge, sign up to compete today at
Hash Code 2017 kicks off on 23rd February with the Online Qualification Round. The top 50 teams from this round will then be invited to
, in the City of Light, to battle it out for the coveted title of Hash Code 2017 Champion.
52 teams from 22 countries competed side-by-side during the
Hash Code 2016 Final Round
at Google Paris
To make things even more exciting, students and professionals across the region are signing up to host Hash Code
where local teams can come together to compete for the Online Qualification Round. So far, more than 250 hubs are being organized across Europe, the Middle East and Africa. Participating from a hub is a great way to meet new people and add a little extra fun and competition to the contest.
Don’t see a hub near you
? You can still
sign up to host a hub
in your university, office or city on our website.
Whether you’ve just started coding or you’re a programming competition aficionado, Hash Code is a great chance to flex your programming muscles, get a glimpse into software engineering at Google and have some fun. Take a look at
previous Hash Code problem statements
to see the engineering challenges participants have tackled in the past.
Teams compete in the 2016 Online Qualification Round from a Hash Code
We can’t reveal this year’s problem statements, but we will have some other fun announcements leading up to the Online Qualification Round. Keep in touch with Hash Code by joining our
Are you up for the challenge? Sign up today at
and we’ll see you online on 23rd February!
University Programs Team
CSSI Three-Day Takeover! Day Three: Catching Up With Googler (and former CSSI'er) Kenechi
January 12, 2017
Today we’re speaking with a CSSI alumni, Kenechi from the class of 2008 (our first iteration of CSSI) who currently works at Google as a Software Engineer. Below, she shares her experience at CSSI and how it put her on the path to Google.
if you're ready to apply to CSSI!
Before CSSI, what was your experience with Computer Science? And why did you apply to the program?
I’ve wanted to write software since my first experience with Word 95 when I was little. I took a course on QBASIC in high school but didn’t have an opportunity to take AP Computer Science because it only had 1 offering a year. I took my first full programming course my first semester at CMU. I applied to CSSI because the program’s description sounded cool and I wanted the opportunity to visit Google’s headquarters.
What was your favorite moment during the program?
The final presentations were a great moment for me. It was amazing how much content was covered in two-and-a-half weeks and how much I had gotten to know the other students.
What's the most important lesson you learned?
The most important lesson of CSSI for me was one of validation. After CSSI a career in software engineering became a reality. For two weeks I was able to see what it was like to be at Google; I had the opportunity to meet and learn from dozens of full-time engineers. Even though I was already a CS major at CMU, CSSI formed the foundation for the rest of my career. It was there that I got the confidence and network necessary to succeed as a software engineer.
How did this help you for college going forward?
There was another CMU student in my CSSI class, after CSSI we started a study group. We would meet daily to study and go to office hours together. It really helped having a study group for the rest of time at CMU, especially as the courses got increasingly difficult.
What was your journey to Google?
My journey to Google started with CSSI. I returned as an intern for back to back summers, the first summer in the Engineering Practicum program. After graduating I worked at Microsoft for over two years and then returned to Google.
How did this prepare you for work? And specifically, how did this prepare you to for Google?
The summer after CSSI I had the opportunity to be an EP intern. My internship helped me to experience what day to day software development would be like. CSSI opened the door to that opportunity. CSSI also introduced me to a whole new network of other computer science majors from across the country; I came to depend on that network as I continued on in my career at both Google and even Microsoft.
CSSI Three-Day Takeover! Day Two: Catching Up With CSSI'ers
January 11, 2017
Today, we’re catching up with a few of our CSSI students from this past summer. We’ve asked the students to share highlights from their time at CSSI and how the program impacted them for their future academic and professional careers.
Haven is a first year student at University of Arkansas where she’s majoring in Computer Science and Mathematics.
Why did you apply to CSSI?
To be honest, I’d never taken a class in computer science and I didn’t have internet at home, so my only experience is in what I picked up troubleshooting tech problems for teachers and watching videos on Khan Academy. My goal for the summer was to gain some hands on experience with software.
What shocked you the most about the program?
I was surprised that there were so many people like me, I stick out with my family and friends and it was nice to belong. It was nice to develop a community that you can talk to about work, personal life, and share your thoughts because I don’t run into people like that in my day to day. Meeting people that were like me encouraged me to pursue CS.
What’s the most important lesson you learned?
I’m one of six kids, the middle child, single mom, poor family, so I felt like I blended in and didn’t think I was going to go far. I wanted to do amazing things, but I thought it’s not really going to happen. Getting into Google gave me the confidence that I can go far.
Now, Haven is pursuing a double major in Computer Science and Mathematics at the University of Arkansas. Great job, Haven!
Jay is a first year student at the University of Alabama where he’s majoring in Computer Science. Below, he shares his thoughts about his three weeks in Cambridge at the CSSI.
How did you become interested in Computer Science and CSSI?
In middle school, I developed a love for technology and was the go-to person at my school who assisted teachers with IT. This combined with my passion for giving back to my community led me to Computer Science. I wanted to pursue a subject where I’m able to build technology that will impact underserved populations and help others.
What was the most important lesson you learned at CSSI?
That it’s best to work in teams. During the project week, I was paired with two other CSSI classmates and together we built a web app. We leaned on each others’ talents to make it possible. Now at school, I meet weekly with my CS classmates preparing for technical interviews and we help each other with internship applications. It’s really helpful because not as many people are as social as I am, but it’s something we can all relate to and can feed off of each others' energy. They’re shooting technical questions at me and telling me what to improve on and I can tell them how to talk to people.
What were you most shocked by?
The amount of talent that I was surrounded by … the instruction and the accelerated students who all had ideas about how they wanted to change the world. I was the only student at my High School who was interested in Computer Science, so being able to come to a place where there are 29 other students who are just like you, interested in the same stuff and they’re thinking about how they can use it to change the world was really meaningful to me.
Thank you for sharing your CSSI memories with us, Haven and Jay!
to apply today!
Diary of a Summer Intern
Diary of a Summer Intern 2012
Exploring Design at Google
Hangouts On Air
Interns Making an Impact
Life at Google
My Summer at Google
My Summer at Google 2012
Programs and Competitions
Recruiter Tips and Tricks
Tips and Tricks
Women in Engineering
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